Press

We're excited and grateful to have been featured in numerous magazines, e-zines, press write-ups and internet blogs.  It is rare to pick up a Parenting or Pregnancy magazine where you won't find at least one of our designer lines gracing the pages. Saige Nicole's has been named as the boutique to shop for new mommies and their babies in various blogs across the U.S. and internationally too!  So, keep your eyes and ears open for the many celebrity moms and parents who share your passion for fashion - you may just see one of our designer's fabulous products gracing their shopping bags.


 

Saigenicoles moves offline to expand business

Published: Aug. 4, 2011 Updated: Aug. 5, 2011
By JAN NORMAN

COLUMNIST
THE ORANGE COUNTY REGISTER

Mom moves offline to expand business

How many moms face the conflict of career vs. family? Wendy Navarro did.
 
The Tustin resident had worked at the Superior Court for 13 years when she resigned to stay at home with her son and daughter.
 
Wendy Navarro, of Tustin, right, stands with her daughter Saige Navarro, left, in her new store Saige Nicole's Baby and Toddler Boutique at OC Mart Mix in Costa Mesa. Navarro has run an online website for her store for over four years before deciding to open a storefront....Read more

Saigenicoles moves offline to expand business

Women entrepreneurs thrive in Orange County

By JAN NORMAN / THE ORANGE COUNTY REGISTER

 
A recent report about women business owners from American Express OPEN shouldn't have surprised anyone. It noted that California leads all other states in the number of businesses owned by women, and Orange-Los Angeles counties have the second most among U.S. metro areas behind New York-New Jersey.
 
Orange County-Los Angeles has almost 418,000 women-owned businesses; California almost 1.1 million, and the United States has more than 8.3 million. American Express OPEN is the credit card giant's small-business entity. Its report focuses on businesses in which women own 51 percent or more. Women are equal owners in 5 million other U.S. businesses.
 
Women entrepreneurs in California and Orange County have been among the nation's leaders for decades. In 1997, the National Association of Women Business Owners reported that Orange County (separate from Los Angeles) ranked 10th in number of women-owned businesses and 37 percent of the county's businesses were owned by women. In 2007, Orange County moved up to sixth in the nation, according to the U.S. Census Survey of Business Owners.
 
Wendy Navarro started Saige Nicole's as an online baby and toddler boutique operated from her Tustin home so she could be at home for her children. Last year she expanded to a brick-and-mortar space in OC Mart Mix in Costa Mesa.
 
Navarro has her children work in the business and hopes eventually it will grow large enough to pass on to her kids.
 
"I want to grow the business as a legacy for them," she said. "My children see me in business so they know there are all sorts of options open to them, though it's not easy."  - read more...


OC Metro Minute - SBA Awards  "Saige Nicole's Wins National Home Based Small Business Champion"

 

 

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